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Spotlights

DECA Alumni Spotlight: Gautam Ajjarapu

Jan 17, 2025

DECA alumni are more than just former members—they are changemakers, innovators and leaders in their careers. In this article meet Gautam Ajjarapu, an alumni recently featured in the Forbes 30 Under 30 Class of 2025 for his work helping financial institutions worldwide.

DECA News

Congratulations to the IE University Policy Dilemma Simulation Challenge 2024-2025 Winners

Jan 16, 2025

IE University and DECA are thrilled to announce the winners of the Policy Dilemma Simulation Challenge!

College Success

Where to Attend? How to Make Your College Decision

Jan 15, 2025

Making the right decision on where to attend college is important. You will consider the right “fit” for your academic, career and social goals. All while keeping motivated during your senior year of high school.

Compete

Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors

Jan 14, 2025

As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.

DECA News

Congratulations to the DECA Ethical Leadership Challenge 2024-2025 Winners

Jan 14, 2025

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2024-2025!

DECA News

Congratulations to the DECA at the Bell Challenge 2024-2025 Winners

Jan 13, 2025

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2024-2025!

Case Study of the Week

Case Study of the Week: Can Existing Customers Find New Customers?

Jan 13, 2025

Step into the role of the owner of Good Pet, an online company that sells premium pet treats. Your business partner wants you to develop a marketing plan that will help the company gain new customers.

Spotlights

The Power of Marketing and Branding at Reedy High School

Jan 10, 2025

Rayyan Khan, a Marketing officer from Reedy DECA, the Texas DECA Chapter of the Year, emphasizes the importance of marketing and branding in building trust, fostering engagement and successfully managing a thriving chapter.

Conferences

DECA ICDC 2025 Attraction Ticket Options

Jan 7, 2025

As your DECA chapter heads to Orlando for DECA’s International Career Development Conference, we’re here to make your experience as easy as possible! DECA is coordinating a package of attraction ticket offerings with many benefits.

DECA News

Announcing DECA's 2024-2025 Chapter Campaign Winners

Jan 7, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

Compete

Get Ready for Round 2 of the DECA Virtual Business Challenge

Jan 6, 2025

The DECA Virtual Business Challenge (VBC) is an official competitive event free to high school members and hosted by Knowledge Matters. The event is based on the Virtual Business series of simulations and offers over $20,000 in scholarship money.

Case Study of the Week

Case Study of the Week: January and February are Slooooow!

Jan 6, 2025

Step into the role of the director of marketing for Jubilant Ranch, an extremely popular amusement park. The chief marketing officer wants you to choose one market to target for a promotion that would increase attendance in January and February.

Leadership

7 Ways to Perfect your Instagram

Apr 13, 2020

Social media is a huge part of forming a brand. Whether it be a product or personal branding, an effective social media account can draw much-needed attention to what you promote. Follow the tips below to create an amazing Instagram page!

Spotlights

Rocking Out for Competitive Success

Apr 11, 2020

UT Austin's Collegiate DECA chapter officers organized a case study competition prep meeting. The officers chose an Austin original for the case study content: Austin City Limits!

Leadership

Giving and Receiving Feedback

Apr 10, 2020

Perhaps one of the hardest professional skills to develop is giving and receiving feedback. However, once you begin to give and receive feedback in a positive matter, you will become a leader worth following.

Leadership

5 Brainstorming Techniques to Produce Your Next Winning Idea

Apr 9, 2020

Whether you’re writing a paper, creating a project or preparing for a role-play, generating ideas is often the toughest part. Read below for different techniques you can adapt to come up with your next great idea!

DECA News

DECA Announces the 2020-2021 Theme: Next Level

Apr 7, 2020

If there’s one thing that’s true about DECA members, it’s our ability to surprise you. Just when you think you’ve seen it all, we find a way to break through to the NEXT LEVEL.

Compete

The Making of Collegiate DECA's Individual and Team Case Studies

Apr 6, 2020

The Individual and Team Case Studies involve real-world industry trends that present a challenge for competitors to solve. The case study scenarios are derived from input from National Advisory Board partners, industry associations and trade journals. Read on for an inside look at how they are created.

Spotlights

A Week of Joy for a Lifetime of Hope

Apr 4, 2020

Detroit Catholic Central DECA is thrilled to have raised $18,065 - the most in the nation - benefitting the Muscular Dystrophy Association (MDA), granting a week of joy to so many children.

Leadership

3 Books to Boost Your Leadership

Apr 2, 2020

Many correlations have been drawn between those who read and those who lead. Here are three of my favorite leadership-oriented books to help occupy your time.

Compete

Presentation Anxiety and How to Overcome It

Mar 26, 2020

You hear the words “presentation” and immediately your heart starts to race. We’ve all been there right? Most of us need a bit more training on calming those fears when presenting to a room of people. You are not alone in this fear and we are here to help ease the presentation anxiety.

DECA News

Jacklyn J. Schiller Receives DECA Honorary Life Membership

Mar 20, 2020

Jacklyn J. Schiller has spent more than 30 years providing exemplary activities for career and technical students and educators through her leadership as the Minnesota DECA Chartered Association Advisor. She began her involvement with DECA as a collegiate member in 1982 and eventually served as the 1984-1985 National President for Delta Epsilon Chi.

DECA News

Dr. Brenda Clark Awarded DECA Honorary Life Membership

Mar 20, 2020

A lifelong educator, Dr. Brenda Clark, EdD, began her service as a DECA advisor in 1982 and spent nearly 40 years serving as a marketing teacher, school-to-work coordinator, career and technical director, professional development director and an educational association executive.

DECA News

DECA Inc. Honors 2020 Outstanding Service Award Recipients

Mar 20, 2020

DECA Inc. congratulates two recipients of the DECA Inc. Outstanding Service Award, one of DECA’s most prestigious recognitions - Karen Brettingen from Minnesota and Linda Smith of Georgia.

Most Recent Articles

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Spotlights

2020 DECA Pumpkin Contest Winners

Nov 2, 2020

Congratulations to the winners of DECA's Annual Pumpkin Contest! This year's contest had a record-shattering 530+ submissions from members all across the DECA world. The selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Leadership

November is Native American History Month

Nov 1, 2020

November is National Native American History Month. Here are three ways that you can celebrate.

College Success

Virtual College Search Tips for Finding Your Dream School

Oct 27, 2020

Whether you are doing initial research and creating your list of potential colleges or you are a senior getting ready to apply, this guide will help you find useful resources to aid you in your college application and decision process.

Leadership

Top Tips to Stay on Top of Your To-Do List

Oct 27, 2020

Are you struggling to stay focused and get your work done? If the answer is "yes," then you are in the right place! Read on for five tips to help you stay on top of your to-do list during the school year.

Leadership

Manage Your Tasks Like a Pro

Oct 27, 2020

Do you ever feel like you are racing against the clock to meet deadlines and complete assignments? If you struggle with procrastination, a task management plan will help you focus on the task at hand. A simple change in habits could make a gigantic difference!

Chapter Strategy

Next Level Ideas for Your Virtual SBE

Oct 26, 2020

Our "new normal" involves six feet of separation, endless hand sanitizer and face masks. This is an opportunity for SBEs to "think outside the box" and realize long-term opportunities to add value to your existing business model. See how some SBEs have found ways to transform and keep their operations thriving.

Chapter Strategy

Level Up Your In-Person or Hybrid SBE

Oct 26, 2020

Businesses both large and small have had to pivot to survive during the COVID-19 pandemic. Many of DECA's school-based enterprises have had to make adjustments to their business practices, channels and models. These SBEs have used creativity to adapt to the current environment to better function or remain partially open.

Spotlights

Wisconsin DECA’s Trick-or-Can: A Behind the Scenes Interview

Oct 26, 2020

Nate Jacobs, DECA's Central Region Vice President, caught up with Sam Fischer from Wisconsin DECA about one of the association's most popular community service events—Trick-or-Can.

Chapter Strategy

Community Service: COVID-19 Style

Oct 26, 2020

If anyone knows how to participate in community service, it's DECA members! Even in the middle of a pandemic, we continue to create new, socially-distanced ways to impact our communities.

Chapter Strategy

Get Ready for DECA Month in November

Oct 20, 2020

It's almost November, and you know what that means... DECA Month! All month long, we have the opportunity to share our favorite DECA memories with our friends, chapters and associations. We get to experience DECA all around the world right from the palm of our hands.

Leadership

Inclusion, Access, Equity & Diversity: CTE Learners Discuss

Oct 20, 2020

Educators often discuss how to ensure career and technical education (CTE) programs are more inclusive, accessible, equitable and diverse, but how often do we discuss this topic with learners, the individuals most affected?

Career Insights

5 Ways to Dazzle Your Customers and Create Raving Fans

Oct 19, 2020

Before your customers become your biggest fan, you need to be theirs. The people who support your business are the ones that are pushing your business forward. Taking them for granted is probably the worst thing you can do in your business. It’s time to vamp up your customer service with these 5 tips.