Last month, over 1,000 DECA members attended the 2025 DECA Sports and Entertainment Marketing Conference. Hosted at Universal Studios Orlando, the conference allowed members to learn from industry professionals daily and experience the parks at night.
Throughout the conference, members heard from eight guest speakers. These speakers shared their expertise on brand strategy, fan engagement, sponsorships and event management. With interactive components, members could apply their knowledge and interact with speakers.
The 2025 Sports and Entertainment Marketing Conference was a VIP experience that presented all the behind-the-scenes details. Members learned how major sports teams, hotels, entertainment venues and theme parks provide guests with the best service and events possible.
Most of all, members enjoyed networking opportunities with peers and industry leaders. Throughout the conference, members had a chance to explore potential career paths and emerging trends in sports and entertainment marketing and forge new friendships.
Hosted in Orlando, Florida, this conference also previews what the 2025 DECA International Career Development Conference has in store. Bringing together over 23,000 members, this ICDC will surely be the biggest yet. Get excited to Be the One as you embark on the road to Orlando!
