Videos
Filter by division:
DECA's 2021 Advocacy Campaign Recipients
February was Career and Technical Education (CTE) Month®, and many chapters worked hard to advocate in their schools, communities and to their policymakers on behalf of DECA by completing the 2021 DECA Advocacy Campaign.
Case Study of the Week: Laney Bee's Customer Service Send-off to the Competition
A rival store in the area will be closing its doors soon and the Laney Bee district manager decided that your store location will honor a rival company’s gift cards for 30-days.
FIDM Entrepreneur of Tomorrow Challenge 2021 Winners
DECA Inc. and the Fashion Institute of Design & Merchandising (FIDM) are excited to announce the winners of this year’s FIDM Entrepreneur of Tomorrow Challenge.
10 of the Most Influential Businesswomen of 2020
In celebration of Women’s History Month, we explore the top 10 most influential businesswomen from 2020.
5 Business and Leadership Books That Should Be on Your List
Throughout my academic career, I have found that a good book is hard to beat. I can honestly say that certain books have even changed my life—everything from basic tasks such as how I make my bed, to greater things like the way I think and process information.
3 Creative Ways to Recognize Your Chapter’s Competitive Event Finalists
Association conference season is in full swing and we all know what that means… it’s DECA Glass season! To take competitive event finalist recognition to the #NextLevel this year, we have to think outside of the box. Here are three ways that your chapter can get creative to do just that!
Employee Appreciation Day Ideas for Your SBE
With Employee Appreciation Day approaching on March 5, 2021, there is no better time to commend the members who make your chapter’s School-based Enterprise possible! Keep reading for some creative ways to let them know their hard work is valued!
Coral Glades DECA Benefits Good Karma Pet Rescue
Coral Glades DECA members hosted a donation drive to collect supplies for the animal rescue organization, Good Karma Pet Rescue.
Maximizing a Telethon Moment for Brand Awareness, Partner Activation and Cause Raising
MDA shares a special look at how a moment like the MDA Telethon can help lift up a brand, bolster fundraising and cause raising, and the importance that partners like DECA play in the success of MDA’s mission.
DECA's 2021 Emerging Leader Honor Award Recipients
Congratulations to the 2020-2021 recipients of DECA’s Emerging Leader Honor Award!
DECA's 2021 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2020-2021 Chapter Certification!
Super Bowl Ads: Is It Worth It?
The stage is set, the Tampa Bay Buccaneers and the Kansas City Chiefs will square off in Super Bowl LV, hosted at Raymond James Stadium in Tampa, Florida. But enough about the game already... It's time for the real excitement—the commercials!
10 Business Trends to Watch for in 2022
The past year has gone by in the blink of an eye and 2022 will be here before we know it. That means it's time to brush up on the latest business trends to incorporate into your next DECA role-play or prepared event.
Case Study of the Week: An Auto Parts Store Wants to Engage with High School Students
You are to assume the role of marketing director for On Your Way Auto Parts, an automotive parts store with three locations. The owner of the business has asked you to determine how the stores can partner with local high schools to demonstrate social responsibility and receive a positive brand reputation.
Life as a Collegiate DECA Executive Officer
The qualities needed to succeed as a DECA executive officer may vary from person to person. However, President Zac Spohn believes these are three of the most important.
Lyman Hall DECA Gets in the Spirit
Lyman Hall DECA got involved in the town's fiftieth anniversary powderpuff game by making and marketing spirit buttons for students, staff and community members.
Naperville Central DECA Virtually Hosts Guest Speaker Jake Dunlap
Naperville Central DECA virtually hosted businessman and entrepreneur Jake Dunlap as he shared tips, tricks and experiences about the business world.
Maximizing Your Final Exams
It's the time of the year to test what you have learned throughout the semester... It's time to maximize your final exams! Here are a few tips and tricks that will help you prepare for and conquer the big day.
Collegiate DECA 2021-2022 Stock Market Game Session 1 Top Competitors
DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.
Case Study of the Week: Unsecured Data in a Child's Teddy Bear
You are to assume the roles of director of customer relations and director of public relations for BuddyCloud, a company that manufactures and markets stuffed toys for children that have unique cloud-based technology. The president of the company has asked your team to analyze a recent security breach, determine how to proceed and write an official statement from the company.
How to Get Your Share of DECA Scholarships
With $200,000 in DECA scholarships available, it's important to master your application. Use these tips to help you get started!
UWEC DECA Hosts Halloween Social
On October 25, the University of Wisconsin-Eau Claire DECA hosted a Halloween social.
Mayville State University DECA Finds Ways to Give Back During COVID-19
Mayville State University DECA finds ways to connect with the community through volunteering, even in the midst of a global pandemic.
100 Ideas from Collegiate DECA's Engage Conference
Check out these 100 member-generated ideas and best practices to help boost your chapter's community involvement, competition preparation, fundraising strategies and member engagement.
Most Recent Articles
View All Articles
Congratulations to DECA's #NextLevel Chapter Campaign Winners!
Congratulations to the chapters who rocked the Chapter and Membership Campaigns during this unique year. From virtual fundraising to creative membership recruitment, these chapters took things to the #NextLevel!
Put Your Marketing Skills to the Test with CTE Month®
Read on for ideas to help you celebrate CTE Month® this year by promoting DECA and the importance of career and technical education (CTE).
Take Your Leadership Passport to the Next Level
Congratulations! You survived the first semester of this academic year. Now, it's time to plan for your next semester and the rest of your Collegiate DECA experience this year.
DECA Direct Magazine: Marketing Trends
The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.
6 Things to Start Doing Now to Land Your Marketing "Dream Job"
Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.
Marketing Your Chapter in the New Year
Discover tips to market your Collegiate DECA chapter and recruit new members in the second semester.
Maximize Your Chapter's Marketing with New Audiences
Check out these three under-tapped audiences that you should be targeting with your chapter’s marketing and some key ways to reach them.
The Best Marketing Career for Your Personality Type
Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!
The Art of Storytelling
Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story—our DECA story. So, why not make your story the best it can be?!
Behind the Headlines with a P&G Communications Executive
Procter & Gamble Chief Communications Officer Damon Jones sits down with NRF Foundation All Access for “20 Questions.”
Announcing the 2020 Intuit Innovation Challenge Winners
The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.
Top 10 Marketing Trends to Watch for in 2021
Looking for the latest trends and buzzwords to incorporate into your next role-play? DECA’s Competitive Events Specialist shares a look at what to expect in the new year.
