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Establishing Your Target Market
The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.
3 Reasons to Start a School-based Enterprise
Typically known as school stores, SBEs allow members to learn real-world marketing and business skills like selling, promotions and communication. Besides the personal benefits, here are three reasons to get started now!
5 Tips to Take Your LinkedIn to the Next Level
Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.
DECA Inc. Stands Against Racism in All Forms
We stand in solidarity with the Black communities – our members, alumni, partners and employees – in the fight against systemic racism and injustice.
Leadership Team Building Ideas
While social distancing, it can be difficult to connect with the members of your leadership team. However, it is vital to continue being productive and connected. We want all teams to have an extra strong start to the next school year in order to make up for lost activities and events. Below are my top five tips to keep the DECA spirit alive with your leadership team!
4 Tips for Summer Job and Internship Success
For many students, finding a summer job, career-defining internship or even a well-paid career can be challenging, and the current job market does not make it any easier. Additionally, some students are enduring the nightmare of having their internship or a job offer revoked, while others are shifting to working remotely.
Using Zoom to Unlock New Learning Opportunities
It’s safe to say that 2020 has thrown just about everyone for a loop. Like many educators, Sharon Cutler, a 15-year DECA chapter advisor and teacher at Marjory Stoneman Douglas High School in Parkland, FL, has been looking for unique ways to engage her students through distance learning.
Mastering Virtual Interviews
A hiring manager emails to tell you they'd like you to interview for your dream position -- virtually. Now what? Watch this video to help you master your next virtual interview.
Meet the 2020-2021 DECA Executive Officer Team
Congratulations to the newly-elected 2020-2021 DECA Executive Officer Team! The team is excited to represent DECA members around the globe and take our organization to the next level.
Tips for Acing Finals while Social Distancing
While finals this year will likely be accompanied by new challenges, that doesn’t mean they should be feared! Follow the steps below to ace your upcoming final exams with confidence.
DECA Members Receive Over $4.2 Million in Army ROTC Scholarships
Twenty-four DECA members are the recipients of over $4.2 million in scholarships from the Army ROTC.
DECA Recognizes National Advisory Board Members' Years of Service
Congratulations to several outstanding National Advisory Board partners for reaching new milestones of service to DECA.
DECA Direct Magazine: De-stress
Between school, volunteering, extracurricular activities and DECA, there’s never a shortage of things to do! Learn how to hit pause, slow down and discover the best ways to manage your stress.
5 Apps to Ease Your Stress
Looking to beat bad stress? Rather than endlessly scrolling through Instagram or stress-shopping on Amazon, turn to these apps to breathe, play and move your way to less stress!
Build Better Habits (and Break Your Bad Ones!)
Having the right habits is more important than ever as you navigate a busy school year. Read on to learn how you can create better habits in any area of your life, plus our tips and tricks for getting rid of your bad habits for good!
Mindfulness Your Way
You may have heard about mindfulness in one of your classes, and perhaps you’ve even tried meditating a time or two. For many people, meditation and other mindfulness practices are a go-to source for stress relief, getting in the zone before a role-play or resetting emotions after encountering an upsetting situation.
De-stress for Success
Life will always throw challenges your way, but the biggest challenges present opportunities for the greatest rewards. So, what’s the best way to manage stress? While there is no one-size-fits-all answer, here are some of the ways that work best for me.
Stress to Success: How to Use "Good Stress" to Succeed in Competition
Stress is often perceived as a negative experience, but the right kind of stress can actually fuel your success in competition and beyond. Read on to learn about "good stress", how to distinguish it from the bad and ways you can harness it to take your competitive edge to the next level!
Work Out the Stress
Today’s teens pack a lot into their busy schedules, which has caused stress levels and anxiety to increase in recent years. D’Andre Vasquez, DECA’s 2019-2020 High School Division President, discusses how he handles the stress in his life and how you can too!
How to Fight Off Zoom Fatigue
Whether it’s trying to combat Zoom fatigue or attempting to deal with the strain and stress that comes from staring at a screen all day, here are three tips to help you de-stress in an age of virtual living.
Take the Stress Out of DECA Scholarship Applications
Each year, DECA awards over $200,000 in scholarships to deserving high school and college members. Here are five tips to help take the stress out of applying for DECA scholarships.
5 Tips to Take Your Productivity to the #NextLevel
Schoolwork, volunteering, extracurricular activities, DECA... can you really do it all without endless all-nighters? We think so! Check out five of our favorite ways to level-up your schedules, to-do lists and priorities for peak productivity.
Managing Stress as a Small Business Owner
After six years as a small business owner and entrepreneur, I’ve adapted a few habits and philosophies that have helped me along the way. Here’s what I’ve learned.
Good Stress, Bad Stress: Find Your Sweet Spot
We all experience stress on a daily basis, but the amount we experience depends on how well we cope with the various stressors in our lives. Here are a few tips to help you identify good versus bad stress and find the perfect balance.
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Congratulations to the 2025 Collegiate DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from Collegiate DECA's 2025 International Career Development Conference in San Francisco, CA.
Case Study of the Week: SMOKE IN THE KITCHEN!
Step into the role of the event services manager for Hotel Heights. The banquet manager has alerted you to an issue that will directly affect an event taking place in one of the hotel’s meeting rooms and needs you to resolve the issue.
Collegiate DECA Honors Advisors for Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.
Collegiate DECA Celebrates the Top 10 Chapters at ICDC
Collegiate DECA is excited to announce the top 10 membership chapters for the 2024-2025 academic year that received recognition during Collegiate DECA's International Career Development Conference in San Francisco, CA.
Congratulations to DECA's 2025 Emerging Leader Honor Award Recipients
We are excited to announce the 2024-2025 recipients of DECA's Emerging Leader Honor Award! This award recognizes outstanding senior members for their involvement with DECA.
Congratulations to the 2025 Marriott Foundation ICDC Travel Scholarship Recipients
Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2025 International Career Development Conference (ICDC) in Orlando, FL.
DECA Doesn’t End After High School: Meet the Students Continuing Their Journeys
As the school year comes to a close, high school seniors may feel like their time with DECA is coming to an end. But what if that’s just the beginning? Meet a group of students who have seamlessly transitioned into Collegiate DECA, continuing their journeys and forging their paths to success.
Does DECA End After High School? How Collegiate DECA Prepares You for the Future
With endless opportunities, Collegiate DECA welcomes individuals from all backgrounds and majors, providing a platform to continue evolving as emerging leaders. Whether you're looking to enhance your career or explore new possibilities, DECA is where you can thrive.
A Guide to the Exhibit Hall at ICDC
Outside of competition, academies and pin trading, another way to spend time in the OCCC is by visiting the ICDC Exhibit Hall. You can interact with many colleges, employers and vendors to see where the future may take you.
Reflecting on a Year of Leadership: Growth, Lessons & Gratitude
Take a moment to pause and reflect on your leadership journey this year. Read takeaways and tools to reflect on your year in DECA and recognize your achievements!
BE THE ONE at DECA ICDC in Orlando
Hosted in Orlando, Florida, known for its vibrant culture, thrilling theme parks, and active business scene, you are sure to find something to fall in love with in one of the most exciting destinations in the world while at DECA ICDC.
Passing the Baton: Transitioning to a New Officer Team in DECA
Passing the baton to a new officer team in DECA is a crucial process to ensure a smooth leadership transition. By fostering collaboration and celebrating achievements, DECA chapters can maintain momentum and continue thriving under new leadership.
