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Battle of Brands
Trends come and go, but some brands are strong enough to stand the test of time. We surveyed 300 DECA members across the globe, asking them to name their favorite brands. From snack foods to streaming services, clothing to technology – Battle of the Brands aimed to find out where your allegiances lie.

5 Tips for Students on LinkedIn
When it comes to LinkedIn, students are likely to start asking some questions: Is it too early to start? I’m not working/I’m not a professional, so what’s the point of a LinkedIn?

Growing a Global Brand: An Inside Look at Universal
Universal Orlando Resort™ is known around the globe as an epic, world-class vacation destination. But that didn’t happen overnight.

The Ultimate Written Event Guide
Before serving as the 2018-2019 High School Division President, he was an international finalist, earning second place in the International Business Plan at ICDC in Anaheim. Andrew Weatherman took home DECA glass and now he’s taking the time to share his insider secrets with you.

2017-2018 IMPACT Program Winners Announced
The 2017-2018 IMPACT Program awards were presented at the Chartered Association Officer luncheon in Atlanta at #DECAICDC!

DECA Scholarship Recipients 2017-2018
DECA is pleased to announce the 2017-2018 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarship to DECA members.

DECA's 2018 Advocacy Campaign Recipients
February was Career and Technical Education (CTE) Month, leading many DECA chapters to raise their voices in their schools, communities and associations to advocate on behalf of DECA and CTE through completing DECA’s Advocacy Campaign.

Role-Play Competition Tips You Probably Haven’t Heard Before
Do you know how to use quotes and Paper PowerPoints in your role-play?

FIDM Entrepreneur of Tomorrow Challenge 2018 Winners
Congratulations to the top three teams in the 2017-18 FIDM Challenge!

DECA Direct Magazine: Prepare for the Real World
Whether you're about to graduate high school and begin your journey into college, or are saying goodbye to your collegiate years and are looking towards starting your career, this issue has the tips and best practice you need to know to achieve #Limitless success in the real world.

12 Things To Remember When Competing In a Role-play
Whether you’re about to do your first DECA role-play or you’re onto your hundredth one, they can always be nerve-racking! Here are 12 tips to keep in mind to help you conquer your next role-play.

Meet 4 DECA Alumni Who Have Maximized their Momentum
Over its more than 75-year history, DECA has prepared more than ten million members for college and career success. Here's how DECA shaped the career paths of four alumni and advice they wish to share with current members.

Alumni Spotlight: Ramkishore Annachi
Ramki served as DECA’s Southern Region Vice President for the 2020-2021 academic year. He was an avid competitor from North Carolina who was fortunate to have the opportunity to serve at the chapter, association and executive levels of leadership.

Alumni Spotlight: Mackenzie Perez
DECA prepares emerging leaders and entrepreneurs to be college and career-ready, but what does that mean? I had the opportunity to meet with alumna Mackenzie Perez and discuss how DECA prepared her for college success.

Case Study of the Week: Clarifying Transactions for an Office Supply Company
You are to assume the role of the controller at Office Supplies Company. The vice president of the company wants you to clarify transactions.

Helping Students Find Hope and Discover a Successful Path Forward
Every day, teachers work tirelessly to encourage students who mention feeling disconnected from school or don’t find the curriculum materials useful or relevant. Schools are aiming to address this by providing students with more experiences to engage in real-world applications that help them tie their interests and skills to rewarding careers.

3 Tips to Conquer Competitive Event Exam Anxiety
Do you get nervous before taking an exam? With these three easy methods, you will be able to overcome your test anxiety and stroll into your classroom or competitive event feeling confident that you will ace that test!

Positioning for the Future: DECA's 2020-2021 Impact
As nearly everyone has proclaimed, 2020-2021 was a year unlike any other. While it significantly changed the member experience, it was also a period of significant innovation that would position our organization even better for the future.

Valentines Day... But Make it DECA Style
The season of love has arrived! February is the month to cherish your loved ones and let them know how much you appreciate them. Here are three ways to celebrate Valentine’s Day with your DECA chapter!

Case Study of the Week: To Tell or Not To Tell
You are the director of human resources and director of customer relations for Soundwave Company Bakery, a regional chain of coffee shops with twenty-five locations. Soundwave Company Bakery provides the communities it serves with coffees, teas, muffins, scones, croissants and other beverages and freshly baked treats.

Case Study of the Week: Insurance Needs for Young Adults
You are to assume the role of a senior college student. You are meeting with a risk management advisor at an insurance organization to learn about the need for insurance, the benefits of having insurance and the consequences of not having insurance.

Case Study of the Week: Giving Back on a Budget
You are to assume the role of the owner of Bellyful, a restaurant located in a city of 300,000 people. Your business partner has asked you to determine how the business can best give back to its community with limited financial resources.

6 Steps to Create an Integrated Marketing Campaign
With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.
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Watch Now: Executive Mentor Roundtable
Learn what it takes to become a successful business professional from a roundtable of accomplished executives in each of these career areas. Watch now.

Watch Now: Leadership Lessons from Geekdom
Learn about the quirky subcultures and communities born out of the fixation of various interests, uncover the powerful success behaviors geeks exhibit, and find practical guidance as an emerging leader and how to tap into strengths in your teams. Watch now.

Creative Collaboration in Challenging Times
As schools across the country began closing as a result of the COVID-19 pandemic, students and teachers quickly began adjusting to distance learning and new instructional methods. Luckily, DECA and AT&T were there to help!

Introducing the 2020-2021 Collegiate DECA Executive Officer Team
Congratulations to the newly-elected 2020-2021 Collegiate DECA Executive Officer Team! The team is eager to represent all Collegiate DECA members and will quickly begin work on their goals and objectives for the year ahead.

Collegiate DECA 2019-2020 Stock Market Game Session 2 Top Competitors
DECA congratulates the following top-ranking teams who participated in the second session of the Collegiate DECA Stock Market Game.

Calming Competition Day Nerves
Already thinking ahead to your next DECA competition? Despite all the preparation in the world, it’s hard not to feel nervous when you step into the exam room or begin solving the case study! Here are some tips to enter your next competition with confidence.

How to Combat “Senioritis”
We all know the feeling. It’s the second semester, you’ve already been accepted to your dream school or landed the perfect job and you’re starting to feel your motivation decline. Don’t worry, it happens to the best of us! Here are a few tips that you can use to combat “senioritis” this year so you can finish strong.

2019-2020 IMPACT Program Winners Announced
The 2019-2020 IMPACT Program awards were announced on April's #OneDECA call!

7 Ways to Perfect your Instagram
Social media is a huge part of forming a brand. Whether it be a product or personal branding, an effective social media account can draw much-needed attention to what you promote. Follow the tips below to create an amazing Instagram page!

Rocking Out for Competitive Success
UT Austin's Collegiate DECA chapter officers organized a case study competition prep meeting. The officers chose an Austin original for the case study content: Austin City Limits!

Giving and Receiving Feedback
Perhaps one of the hardest professional skills to develop is giving and receiving feedback. However, once you begin to give and receive feedback in a positive matter, you will become a leader worth following.

5 Brainstorming Techniques to Produce Your Next Winning Idea
Whether you’re writing a paper, creating a project or preparing for a role-play, generating ideas is often the toughest part. Read below for different techniques you can adapt to come up with your next great idea!