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Your Guide to Charlotte During The Ultimate DECA Power Trip
With Charlotte’s vast dining and entertainment scene, it can be hard to choose what to do. Whether you prefer to walk or take a quick ride, here are some top bites and sights from North Carolina Officer Team 81 that will make your experience unforgettable!

Case Study of the Week: Using AI for Representation
Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Staying Safe and Secure in the Cyber World
Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

October is National Principals Month
Celebrated every October, National Principals Month is an opportunity for DECA members, advisors and communities to celebrate and honor our incredible principals for their visionary leadership and tireless pursuit of success for each student.

Making the Most of DECA Month
DECA Month is right around the corner. With an activity every day, it’s the perfect time to show your passion and introduce many communities to the world of DECA. Learn how you can get involved this November to engage your entire community.

From Pumpkins to Candy Corn: A Look into Halloween Marketing
The “spooky season” has finally arrived with the start of October. Halloween is the perfect opportunity to learn about marketing trends and the consumerism surrounding a classic holiday.

Your Guide to Washington during WRLC
Explore the cities of Bellevue and Seattle this November as you embark on your journey to the 2024 Western Region Leadership Conference.

5 Tips for Conquering DECA’s Corporate Challenges
Corporate challenges in DECA provide a unique opportunity to showcase your skills in real-world scenarios. Step outside your comfort zone and discover new talents by exploring these innovative events.

A Recipe for Success: The Marketing Behind the Pumpkin Spice Latte
The PSL was a seasonal hit that began at Starbucks and has since become a widespread phenomenon. Its remarkable success can be attributed to three key marketing strategies. Learn about these in this article featuring your favorite fall drink!

Top Reasons to Attend Golisano Institute for Business & Entrepreneurship
Golisano Institute for Business & Entrepreneurship offers a unique, affordable and accelerated business education. The program prepares students for real-world success within an intimate, supportive community.

Case Study of the Week: Reducing Operating Costs
Step into the role of the general manager of The Cabin, a restaurant specializing in steaks, seafood and pasta. The owner of the restaurant wants you to weigh the pros and cons of implementing a new policy to reduce operating costs.

Register Now for Round One of the DECA Virtual Business Challenge
You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members. Participate and you could earn a trip to ICDC and a share of over $20,000 in scholarship money.

Growing a Global Brand: An Inside Look at Universal
Universal Orlando Resort™ is known around the globe as an epic, world-class vacation destination. But that didn’t happen overnight.

The Ultimate Written Event Guide
Before serving as the 2018-2019 High School Division President, he was an international finalist, earning second place in the International Business Plan at ICDC in Anaheim. Andrew Weatherman took home DECA glass and now he’s taking the time to share his insider secrets with you.

Collegiate DECA 2017-2018 Stock Market Game Session 2 Top Competitors
After three months of competition, Collegiate DECA congratulates the top teams who participated in Session 2 of the competition. Rankings are based on percentage growth against the S&P 500, not equity (learn more about the S&P 500 here).

Collegiate DECA's 2017-2018 Recognition Award Winners
Congratulations to the 2017-2018 Collegiate DECA Recognition Award winners!

Collegiate DECA 2017-2018 Leadership Passport Program Recipients
Congratulations to the chapters and individuals who completed the 2017-2018 Collegiate DECA Leadership Passport Program.

DECA Scholarship Recipients 2017-2018
DECA is pleased to announce the 2017-2018 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarship to DECA members.

DECA Direct Magazine: Prepare for the Real World
Whether you're about to graduate high school and begin your journey into college, or are saying goodbye to your collegiate years and are looking towards starting your career, this issue has the tips and best practice you need to know to achieve #Limitless success in the real world.

5 Things to Help You Prep for Your Prepared Event
Association conferences are right around the corner for DECA members everywhere, and while some members are not too worried about getting ready, others may have already started stressing out.

DECA Direct Magazine: Food and Hospitality
This issue takes you inside the hospitality industry to discover the vast opportunities available to DECA members. Plus, we have an exclusive interview with two former Utah DECA members who were recently featured on Shark Tank for their creative solution to traditional wedding bands.

Top Competition Mistakes You Don’t Want to Make
Let’s face it, DECA has a lot to offer, but competition is what most DECA members look forward to. Dedicated DECA members will start studying and practicing for their competitive event months in advance.

DECA Direct Magazine: Tech Trends
This issue features articles from colleges and companies exploring the topic of virtual reality technology and how it's changing the way business is done, jobs are created and consumers are shopping.
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Congratulations to DECA's #NextLevel Chapter Campaign Winners!
Congratulations to the chapters who rocked the Chapter and Membership Campaigns during this unique year. From virtual fundraising to creative membership recruitment, these chapters took things to the #NextLevel!

Put Your Marketing Skills to the Test with CTE Month®
Read on for ideas to help you celebrate CTE Month® this year by promoting DECA and the importance of career and technical education (CTE).

Take Your Leadership Passport to the Next Level
Congratulations! You survived the first semester of this academic year. Now, it's time to plan for your next semester and the rest of your Collegiate DECA experience this year.

DECA Direct Magazine: Marketing Trends
The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.

6 Things to Start Doing Now to Land Your Marketing "Dream Job"
Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.

Marketing Your Chapter in the New Year
Discover tips to market your Collegiate DECA chapter and recruit new members in the second semester.

Maximize Your Chapter's Marketing with New Audiences
Check out these three under-tapped audiences that you should be targeting with your chapter’s marketing and some key ways to reach them.

The Best Marketing Career for Your Personality Type
Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!

The Art of Storytelling
Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story—our DECA story. So, why not make your story the best it can be?!

Behind the Headlines with a P&G Communications Executive
Procter & Gamble Chief Communications Officer Damon Jones sits down with NRF Foundation All Access for “20 Questions.”

Announcing the 2020 Intuit Innovation Challenge Winners
The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.

Top 10 Marketing Trends to Watch for in 2021
Looking for the latest trends and buzzwords to incorporate into your next role-play? DECA’s Competitive Events Specialist shares a look at what to expect in the new year.