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College Success

How to Stand Out During College Application Season

Sep 1, 2024

As the school year begins, senior DECA members prepare to start the college application. But what does it take to get into your dream school? Here are some of my tried-and-true tips to help you navigate applying to college.

Compete

From Options to Opportunity: How to Pick Your Competitive Event

Sep 1, 2024

With 60 competitive events, DECA has a place for everyone, but picking an event can be overwhelming and confusing. Use these strategies to help select your competitive event.

Chapter Strategy

4 Tips to Elevate Your Chapter Meetings

Sep 1, 2024

As the new school year begins, look at these easy-to-implement tips to take your chapter meetings to the next level. With engaging chapter meetings, you can build your chapter’s recruitment and member involvement on your chapter’s journey to Be the One.

Chapter Strategy

SBE Tips & Tricks for Success

Sep 1, 2024

Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in the DECA Stock Market Game

Aug 20, 2024

DECA members are invited to participate in the DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Chapter Strategy

Be The One with Back-to-School Resources for Your Chapter

Aug 16, 2024

Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Chapter Strategy

Watch Now: DECA's 2024-2025 Membership Video

Aug 13, 2024

Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Leadership

DECA Talks: The Journey from Independence to Guidance

Dec 11, 2019

Throughout my life, I have turned to advisors, counselors, coaches and friends/family to seek opportunities to learn and develop in my professional life. This talk will discuss the teachings I’ve learned independently and from the guidance of others.

Leadership

DECA Talks: The Lying King

Dec 11, 2019

Power. Privilege. Race. Identity. Gender. Sexual Orientation. Class. Illuminating our various complexities as individuals, we can recognize ways that we can use our privileges individually and collectively – but only if we are honest and open with ourselves.

Leadership

DECA Talks: Conquering Catastrophe

Dec 11, 2019

All students wish to find a place of belonging, hope and support. Learn how DECA became that place for our High School Division President, and how it continues to be that place for thousands around the globe!

Career Insights

DECA Talks: Embracing the Interconnectivity Evolution

Dec 11, 2019

In an evolving and interconnected world, our daily lives — from home, to school, to work — continue to change with the latest piece of technology or the newest trends. So, how can we capitalize on connections we make in college and careers?

Conferences

Look Back on Collegiate DECA ENGAGE in Chicago

Nov 26, 2019

Nearly 300 Collegiate DECA members from 17 associations attended the 2019 ENGAGE Conference in Chicago, IL on November 21-23, 2019.

Career Insights

DECA Direct Magazine: Entrepreneurship

Nov 25, 2019

The Entrepreneurship Issue features tips, resources and how-to guides to help kickstart your next entrepreneurial endeavor.

College Success

How Studying Abroad Can Help You Become an Entrepreneur

Nov 17, 2019

Studying abroad has many benefits, teaches you life skills and equips you with qualities that can be found in entrepreneurs. Here are just a few of the things you can learn from studying abroad that will help with your future career aspirations.

DECA News

2019 DECA Pumpkin Contest Winners

Nov 5, 2019

The annual DECA Pumpkin Contest is always a great time for members and advisors to show off their creativity and DECA pride. This year did not disappoint!

Chapter Strategy

DECA Direct Magazine: Here We Go

Oct 8, 2019

The Back to School issue features tips on selecting your competitive event, a guide to setting goals for the upcoming year and everything you need to get started this year in DECA!

Compete

Getting Started with Prepared Events

Oct 2, 2019

For those of you that have competed in DECA’s prepared events, you know that writing a quality paper, coupled with delivering a presentation, can be hard and tedious work.

Chapter Strategy

Your Chapter's Best Year Yet

Sep 30, 2019

No matter your goals for the year, membership is the foundation of every DECA chapter. It’s important to plan ahead to reach potential new members and find innovative ways to engage your current members as well. With more than 10 years of DECA experience under their belts, Collegiate DECA Executive Officers Lindsay Joyner and Max May share their secrets to successfully growing chapter membership.

Chapter Strategy

#Goals for Your Year

Sep 30, 2019

Before jumping into your goals for the year, it’s important to start with that passion. Why is DECA important? What can DECA do for the students in your school and your community? In a few sentences, explain your vision for your DECA chapter. If it was everything that it could be, what would it be? Use this vision as a guide as you are setting goals for your chapter.