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College Success

How to Stand Out During College Application Season

Sep 1, 2024

As the school year begins, senior DECA members prepare to start the college application. But what does it take to get into your dream school? Here are some of my tried-and-true tips to help you navigate applying to college.

Compete

From Options to Opportunity: How to Pick Your Competitive Event

Sep 1, 2024

With 60 competitive events, DECA has a place for everyone, but picking an event can be overwhelming and confusing. Use these strategies to help select your competitive event.

Chapter Strategy

4 Tips to Elevate Your Chapter Meetings

Sep 1, 2024

As the new school year begins, look at these easy-to-implement tips to take your chapter meetings to the next level. With engaging chapter meetings, you can build your chapter’s recruitment and member involvement on your chapter’s journey to Be the One.

Chapter Strategy

SBE Tips & Tricks for Success

Sep 1, 2024

Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in the DECA Stock Market Game

Aug 20, 2024

DECA members are invited to participate in the DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Chapter Strategy

Be The One with Back-to-School Resources for Your Chapter

Aug 16, 2024

Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Chapter Strategy

Watch Now: DECA's 2024-2025 Membership Video

Aug 13, 2024

Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Career Insights

DECA Direct Magazine: Tech Trends

Nov 20, 2017

This issue features articles from colleges and companies exploring the topic of virtual reality technology and how it's changing the way business is done, jobs are created and consumers are shopping.

Compete

5 Ways to Spice Up Your Competition Prep Routine

Oct 26, 2017

The quest for DECA glass is long and daunting, and sometimes it can get pretty tedious. Here are some ideas to help spice up your normal study routine.

Leadership

DECA Direct Magazine: Limitless

Sep 3, 2017

This issue features an the #Limitless Year Quiz that you can take to find a perfectly tailored list of DECA conferences, programs, challenges and activities you can participate in this year that relate to your own career interest.

DECA News

Collegiate DECA 2016-2017 Leadership Passport Program Recipients

Apr 5, 2017

Congratulations to these chapters and members for all their hard work! Way to #OwnYourFuture!

DECA News

Collegiate DECA's 2016-2017 Recognition Award Winners

Apr 5, 2017

Congratulations to these Collegiate DECA members for owning their futures this year!

DECA News

Collegiate DECA Scholarship Recipients 2016-2017

Mar 20, 2017

Collegiate DECA scholarship recipients present at the 2017 #CDECAICDC in will be recognized on stage.

Compete

3 Quick Tips to Nail Your DECA Role-Play

Feb 9, 2017

With some competitions in full swing and many coming up in a month or less, many competitors are practicing and preparing for their role-play. Here are some pointers to brush up on that will help you nail your time in front of a judge.

Compete

Collegiate DECA Competition Tips from the Pros

Jan 18, 2017

Everybody is getting excited for their local competitions and the International Career Development Conference in April. It’s also the time that people start asking what they need to do to be successful in the upcoming competitions, so I’ve gathered some tips from the pros.

Compete

First Time Competitors Survival Guide

Jan 5, 2017

Go and grab your DECA blazer and your nicest tie, because the competition season is upon us! Here’s a three-step guide to get you through your first competitive conference.

Compete

3 Tips to Consider for Your Written Event Project

Jan 3, 2017

Although written events are long and hard to prepare for, the hard work definitely pays off in the end! Here are some tips to ace your written event in anticipation of #DECAICDC.

Compete

6 Easy Ways to Engage Your Audience for a Better Presentation

Oct 21, 2016

If you’ve ever been nervous in front of an audience, you’ll know how much of a difference it makes when you can get the crowd engaged right from the start.

Chapter Strategy

10 Ways to Put the Unity in Your CommUNITY Service Campaign

Sep 30, 2016

Community service is an amazing experience that allows us to leave our mark on the world, but getting other high school students involved can sometimes be difficult. Here's how to make it happen!